Saltimport AS is taking an important step in its Nordic strategy by expanding into Denmark with the subsidiary Saltimport Danmark ApS. With deliveries to public-sector customers on Sjælland and Fyn starting in October 2025, the company is strengthening its position as a leading supplier of road salt in the region.
Expansion into Denmark: A natural next step
With over 100 years of experience in the Norwegian market, Saltimport AS has built a solid brand known for quality, reliability, and service. The company now looks forward to delivering the same standard to Danish customers. According to CEO Anders Book, the desire for Nordic expansion has been part of the company’s strategy for some time:
– “We have long wanted to expand our presence in the Nordics, and Denmark is a natural next step. With our experience and robust logistics structure, we are well equipped to deliver value to the Danish market.”
The move into Denmark marks a milestone for Saltimport AS. From autumn 2025, the company will be operational with deliveries of road salt to Sjælland and Fyn, thereby contributing to increased traffic safety and strengthened winter preparedness across large parts of the country.
Denmark represents an exciting and demanding market for road salt. The country’s mild and unpredictable winter climate, combined with an extensive road network and high traffic volumes, places significant demands on preparedness and delivery reliability.
– “Our customers must always be able to rely on the necessary salt being available so the road network remains safe and passable—throughout the entire winter.”
Collaboration and local presence
Saltimport Danmark ApS has assembled a strong team for the Danish launch, combining Norwegian experience with local partners who know the market well. Project Manager Nadia Rojahn Haugum underscores the importance of collaboration:
– “We’re excited to get started and show what we stand for. This is not just a geographic expansion—it’s a strengthening of the entire organization.”
The company looks forward to developing solid relationships with both new and existing customers and promises the same commitment and high level of service that has characterized its operations in Norway. With preparations well underway, the Saltimport team is ready to meet Denmark’s winter challenges.
– “We are truly looking forward to starting up in Denmark, and it’s especially exciting to offer our services to road-salt customers on Sjælland and Fyn. With a solid team behind us and skilled partners in place, we have the best conditions for success. We look forward to working closely with customers and contributing to safe, ice-free roads throughout the winter.”
Ready to launch: Together for safer winter roads
The October 2025 launch marks the beginning of a new chapter for Saltimport AS, and with preparations on track, the company looks forward to being a reliable partner for Danish customers—with the same commitment and service that the Norwegian market has come to know.
Saltimport AS welcomes all partners, municipalities, and contractors to a new and exciting collaboration. Together, we will help ensure safe, ice-free roads—throughout the winter, year after year.
